Pegasus Airlines Partners with Microsoft to Enhance Customer & Employee Satisfaction

Turkish low-cost carrier Pegasus Airlines has significantly enhanced customer and employee satisfaction through its collaboration with Microsoft, leveraging Azure AI Services.

Microsoft has praised the airline’s AI transformation, calling it a “prime example” of how technology drives strategic value. The integration of AI-powered solutions doubled customer satisfaction with Pegasus’ FlyBot virtual assistant as well as boosting employee satisfaction by 20% for the human resources virtual assistant.

Ümit Şener, Data and Artificial Intelligence Specialist at Microsoft, said: “Our AI transformation project with Pegasus Airlines is a prime example of how technology drives strategic value in business processes. By implementing one of the best AI use cases both in Türkiye and globally, Pegasus has established a pioneering position in the aviation industry. As Microsoft, we are proud to be part of this transformative journey.”

The success includes enhancements like real-time customer support through FlyBot and personalised travel recommendations via ChatGPT, along with AI-powered solutions improving employee workflows.

You can find more details about the Microsoft – Pegasus Airlines partnership in the following case study: www.microsoft.com/en/customers/story/23194-pegasus-airlines-azure-ai-services